Careers · Marketing
Marketing Specialist
- Full-time
- Remote (US & Canada)
- Req ID: 7841057001
Role Overview
Webstacks is looking for a Marketing Specialist who can turn strategy into shipped work. You will own day-to-day execution across content, campaigns, email, and reporting—helping us reach B2B marketing and engineering leaders who need a better way to build and scale their websites.
This is a hands-on role for someone who writes well, moves quickly, and cares about measurable outcomes. You will collaborate closely with growth, design, and client-facing teams to keep our marketing engine running and improving.
Impact You Will Make
You will help Webstacks publish high-quality content, launch campaigns that generate qualified interest, and build the operational rhythm that keeps marketing consistent as we scale.
Responsibilities
- Plan, write, and publish blog posts, guides, landing pages, and email campaigns aligned with Webstacks' positioning.
- Support demand generation programs including webinars, lead magnets, nurture sequences, and paid campaign coordination.
- Manage content calendars, campaign timelines, and asset handoffs across design, growth, and operations.
- Optimize on-page SEO, metadata, and internal linking for key marketing pages and resources.
- Maintain marketing dashboards and report on content performance, traffic, leads, and campaign results.
- Coordinate social promotion, newsletter distribution, and repurposing of long-form content into shorter formats.
- Partner with sales and client teams to turn customer stories, insights, and wins into compelling marketing assets.
Requirements
- 2–4 years of experience in B2B marketing, content marketing, or demand generation—preferably in SaaS, agencies, or professional services.
- Strong writing and editing skills with the ability to explain technical topics clearly for marketing audiences.
- Experience with CMS platforms, marketing automation, and analytics tools (e.g. HubSpot, Google Analytics, Search Console).
- Comfortable working in a fast-moving, remote environment with async communication in Slack and Google Workspace.
- Detail-oriented project management skills—you follow through and keep stakeholders informed.
- Familiarity with SEO fundamentals, content distribution, and basic campaign reporting.
- Bachelor's degree in Marketing, Communications, or equivalent practical experience.
Benefits & Perks
- Fully remote, full-time role with flexible scheduling across US and Canadian time zones.
- Direct impact on how Webstacks shows up in market and generates pipeline.
- Collaborative team that values clear writing, experimentation, and continuous improvement.
- Professional development stipend for courses, certifications, or conferences.
Why Webstacks
Webstacks is a composable web agency headquartered in Toronto with teammates distributed across North America. We partner with ambitious B2B companies to design, build, and evolve high-performing marketing websites.
How You Will Work
- Join a lean marketing team with room to own projects end to end.
- Collaborate with designers, strategists, and subject-matter experts across the company.
- Use data and feedback loops to improve what we publish and how we promote it.
Interview Process
- Intro conversation with our hiring team.
- Portfolio or writing review focused on B2B content and campaign work.
- Working session on a sample content or campaign brief.
- Final conversation with a member of leadership.
Apply Today
Email your resume, LinkedIn profile, and 2–3 writing or campaign samples to careers@webstacks.org. We review applications on a rolling basis and respond within a few business days.
Submit your application
Complete the form below and we'll follow up within two business days.
Ready to build with Webstacks?
If you're excited about the impact you can make in this role, send us your application. We review every submission and respond quickly.